Shifting value back to the creative heart

We’re here to make the music sector more financially healthy – one artist or organization at a time. Fairness guides everything we do: we never charge more than we deliver. Our Quick Scan offers clear insights before any further steps.

Fees are only applied when the benefits for our clients are significantly greater. We work on trust – if you’re not satisfied, we keep going (within reason) until you are. We believe the future lies in shifting value from big industry players to the independent creatives who keep music alive.

Quick scan

Spotting potential before investing

At White Forest Music Industry Advisors, every journey starts with a Quick Scan – a sharp, focused deep-dive into your organization. Through interviews with leadership, board members, and/or shareholders, and a review of key documents (think strategy plans, budgets, contracts, reports), we map out where you stand. We then cross-check findings with relevant benchmarks to spot what others might miss.

The result? A clear view of where things can improve – whether in your team setup, governance, tech tools, marketing, pricing, or funding. For each point, we highlight what’s possible, what it might bring financially, and how to take the next step.
And if everything’s already running smoothly? Then we’ll happily confirm that, shake your hand, and leave you with peace of mind.

What's next?

Custom plan, scan-based

Possible next steps may include advanced benchmarking of costs and revenues, followed by renegotiation of supplier contracts. We can support in optimizing and, if needed, increasing funding, as well as refining marketing strategies and policies. Team development – through restructuring and coaching – may also be advised.

In addition, we help select and implement tech or AI tools and improve overall IT efficiency. Other focus areas can include price elasticity analysis, exploring cross-selling and monetization opportunities, streamlining operations and logistics, and improving internal processes. Where relevant, we assist in building new partnerships, strengthening corporate relations and sponsorships, and designing strategies to enhance visitor engagement.

Let’s have a chat about how we can help you!

Together, we can retune the industry…one honest note at a time.